IR + PR: Executing an Integrated Communication Plan

Date: October 10th, 2019
Location: One Market
9:00am - 12:00pm
  Register
Description:

This can’t miss half-day event will feature a CFO’s perspective on the importance of a robust strategic communications program in communicating effectively to all of your stakeholders. We will also have some of the leading IR and Corporate Communications leaders who have direct experience successfully integrating IR and PR. This seminar will focus on refining your corporate narrative and developing and executing an integrated communications program that is leveraged across IR and PR functions. Discussions will include developing a core corporate narrative, refining your investment thesis and strategic planning to ensure appropriate alignment across communications roles and channels - from traditional investor materials and media placements to digital/social platforms - to maximize the company story across to reach key stakeholders. In the keynote, Rahul Mathur, CFO of Rambus, will share his perspective on best communications practices and case studies. Top investor relations officers and corporate communications officers from PayPal Holdings, Inc. and communication expert from Sard Verbinnen & Co. will provide key practical insights on how they execute an integrated strategy on a day-to-day basis.

Agenda:
  • 9:00 am to 9:30 am - Registration and Networking Breakfast
  • 9:30 am to 10:30 am - CFO keynote and Q&A
  • 10:30 am to 11:00 am - Networking Break
  • 11:00 am to 12:00 pm - Panel Discussion and Q&A
Keynote Speaker:
Panelists:
Ticket Prices: SF and Nor Cal Chapter Members: FREE
Non-members: $75
Ticket prices include access to the event and full breakfast buffet

Special thanks to our event sponsor: Q4

Q4

We look forward to seeing you there!

NIRI

Holders of the NIRI IRC credential may earn 1.5 professional development units (PDU) by attending this event. Please retain your registration information to submit to NIRI National for applicable credit. For more information visit www.niri.org/certification.

IRC

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